Aidantz is a human-centric business design firm that helps businesses lead at the speed of change. Working at the intersection of Business, People and Culture, we create solutions that are deeply rooted in human beliefs, psychology and behaviour. Our work pivots on design thinking as the fulcrum for approaching business challenges, allowing us to uncover new opportunities.
Founded in 2010 as SARTS and later rebranded as AIDANTZ, and our goal is to become one of Sri Lanka's leading design thinking firm.
Technology is driving society at a pace unparalleled in history, creating new ways of thinking, interrelationships and global awareness. Today’s consumers are blasé, questioning, promiscuous, seeking the new – constantly. The fleeting attention spans are a way of life, and businesses that banked on loyalty are finding it hard to predict next year’s sales figures.
The speed of change in today’s world is fuelled by the blurring of boundaries caused by technology and innovation. Consumers today inhabit an ever-connected, ever-changing ecosystem – making it imperative for businesses to identify newer opportunities that allow them to engage with consumers in a meaningful way. At AIDANTZ, we help businesses identify and build opportunities that create disproportionate impact.